Gli alessandrini per Borsalino

Borsalino is the oldest italian company specializing in the manufacturing of luxury hats.
​Since 1857, the manufacture is based in Alessandria.
In December 2017, the company was declared bankrupt but the CEO confirm the will to maintain the production site in Alessandria (Piedmont). Saturday 23 December 2017, just before Christmas, in Alessandria took place a demonstration to support the company. ​Citizens of Alessandria gathered wearing Borsalino hats.